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Press
Presse
27.5.2009
Emotional scene setting with LED lighting attracts customers to Esprit
Carried along on the wave
The fashion brand Esprit attracts its customers into the more than 640 branches world-wide not only with the help of its appealing range of goods, but always also with an attractive store design and a stimulating lighting solution full of contrasts. This also applies to the Esprit store in the Drottninggatan pedestrian zone in Stockholm. Here the way into the store is already designed as an experience. A spectacular LED light wave with emotional scene setting draws the customers into the third floor of a department store in which Esprit presents itself.
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