Press

5.12.2011

Gant Store, London - Effective LED lighting for the lifestyle trademark

In Europe’s biggest shopping centre, Ansorg has implemented an effective lighting concept for the fashion brand Gant, in which LED equipment came into play throughout the whole area.

Already from the outside, the premium character of the new Gant Stores becomes apparent. The lifestyle brand with an American heritage is presented as high-quality, lively and sporty and elegant. The store in the London Westfield Stratford City Centre is characterized by an architecturally and colour-wise sub-divided spatial design which sets the stage for the range and the particular character of the brand in a manner full of variety. Just as varied are the demands made on Ansorg’s lighting concept. On the one hand, the lighting makes allowance for the striking and stylish spatial concept with different ceiling heights and colour realms, on the other hand, the range of products is moved into the foreground effectively and rich in contrast.

Press release for download (167 KB)